Location shoot London for Farfetch

An enjoyable, if not a little chilly time was had today by the photographers at Blend Studios. They spent the morning touring the boutiques of London’s side streets in the back of a London black cab.

The cab in question has, along with 9 others been decorated to advertise one of our longstanding clients, FARFETCH.com. The team took time out from sightseeing to photograph the cab outside five of the online fashion retailers affiliated shops in central London.

The images from the day will later go on to be used as for PR purposes by the FARFETCH marketing team and will be shown alongside each other in a photographic montage.